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About us

About Us – Wear the Roots, Grow the Future

1. The Story Begins at the Roots

A tree cannot grow tall without strong roots. Robeun sees each shirt the same way: starting from a solid foundation, going through careful stages of development, and eventually becoming something you wear with your own story. “Wear the Roots – Grow the Future” is not just a phrase — it is how Robeun works every day, nurturing ideas from the roots so the wearer can grow and leave their own mark.

2. Operating Model

Robeun follows a Direct-to-Consumer (D2C) approach, delivering products straight from the production team to the person who wears them. This removes intermediaries and allows new ideas to become tangible products faster. Customers can choose between ready-printed shirts — already designed, printed, and stored — or custom pieces printed individually with images, text, or details they request.

3. Products and Design Direction

Robeun focuses on T-shirts and sweatshirts for their versatility and potential for personalization. T-shirts often use soft, breathable cotton suitable for everyday wear. Sweatshirts are made from warmer fabrics with smooth surfaces that hold prints clearly. Whether ready-printed or custom-made, all base garments are sourced from manufacturers specializing in blank apparel. Designs take inspiration from nature, daily life, and real stories, and are updated regularly.

4. Production and Finishing Process

The journey of a shirt begins with selecting the right base garment. Robeun sources base shirts directly from reputable U.S. suppliers such as Bella+Canvas (Los Angeles, California) — known for soft ringspun cotton and stable fits, Gildan (North Carolina) — specializing in cotton and cotton-poly blends, and Hanes (Winston-Salem, North Carolina) — long-standing in apparel with breathable fabrics and reliable stitching.
For T-shirts, Robeun often chooses 100% ringspun cotton or cotton-poly blends to maintain shape, while sweatshirts are selected from brushed fleece or PE fleece with smooth surfaces for sharp printing.

When base shirts arrive at the workshop, each one is inspected: the fabric surface is checked for weaving flaws or marks, seams at the shoulders, neck, and hem are reviewed for stability, and stretch is tested for the intended use. Only garments that meet these requirements move forward to printing.

Printing technology is chosen based on the design. For multi-color or complex gradient images, Robeun uses DTG (Direct-to-Garment) printing to bind the ink into the fibers. For large solid areas or when durability is a priority, screen printing is preferred. Special elements like sports numbers, raised text, or reflective effects often use heat transfer for the desired result.

After printing, each shirt goes through finishing: loose threads are trimmed, the print surface is cleaned of ink dust, and alignment and color are compared against the original design file. Shirts are folded to avoid wrinkles or print damage during transport.

Ready-printed shirts are stored by design, size, and color for quick order processing. Custom shirts are packaged and shipped immediately after completion so customers receive them promptly.

5. Who Wears Robeun Products

Those who come to Robeun usually want more than just something to wear. It might be a young person needing an easy-to-style outfit with a personal touch, someone who wants clothing that reflects their perspective, a group or team needing matching shirts for an event, or someone looking for a meaningful gift with a personal story.

6. Operations and Delivery

The Robeun team includes designers, printers, warehouse staff, and customer support. Ready-printed orders usually leave the warehouse within one business day, while custom orders take one to two days depending on complexity. Products are shipped via USPS, UPS, or FedEx, with tracking numbers provided so customers know exactly when their package will arrive.

7. Future Development Direction

Like a tree needing space and time to spread its canopy, Robeun sees the business as a long-term journey. In the coming seasons, collections will expand to include more designs inspired by real-life stories and nature. At the same time, the custom service will be enhanced so customers can create personal designs directly on the website — choosing shirt colors, print placements, and viewing instant previews.
Beyond the products themselves, Robeun aims to grow a community of people who wear shirts not just for style, but for the stories they want to tell. Every design sold will continue to “live” through photos, experiences, and shares from the wearers themselves. This is how “Wear the Roots – Grow the Future” becomes more than a label — it becomes a cycle, from the roots Robeun plants to the future that customers help nurture.

Contact us

  • Address: 10885 White Oak Dr, Spring Creek, NV 89815, United States

  • Email: [email protected]

  • Phone: +1 (775) 225-9102

  • Form: Contact Us

  • Support Hours: Mon–Sun: 8:00 AM-5:00 PM PST

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